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Featured Site Archive Last Updated: Sep 19th, 2009 - 11:47:53


NovaLash
By Stephanie
Aug 17, 2007, 13:11

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Website:
Novalash Eyelash Extensions
http://www.novalash.com/

Summary:

Novalash offers eyelash extension kits, specially formulated eyelash extension glue and eyelash extension accessories to salons and spas worldwide.  Novalash features the only US pharmaceutical grade lash extension product on the market today.  Furthermore, Novalash’s Platinum Bond Adhesive was the winner of the ICMAD 2007 Cosmetic Innovation of the Year.

The Novalash Headquarters are located in Houston, Texas.

Features:

  • Novalash is a complete custom site that is in a  state of constant change and growth. Some of the features of the Novalash site include.
  • Custom Design
  • Full featured Shopping cart /w database
  • Group based password protected section.  Various access levels based on user permissions.
  • Interactive Flash map/Salon Finder
  • Comprehensive information on Workshops and Workshop registration
  • FAQ’s for consumers and Salon professionals.
  • Site is updated and maintained on a daily basis

 

Promotion/Search Engine Marketing:

Advanced Web Site Publishing handles all online marketing efforts for Novalash.  Since we published the new Novalash Website and took over the Search Engine Marketing in 06, Sales have grown over 500% in one year and continue to increase. 

Before we started our marketing effort, Novalash could not be found in the search engines.  Their mandate to us was to ensure exposure in the search engines.  We applied our most comprehensive Search Engine Optimization and marketing plan and now Novalash ranks consistently in the #1 or #2 positions in Google, Yahoo and MSN in the natural (organic) listings for their top keyword phrases.

We also manage and maintain a sponsor link program for Novalash.



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